Be Seen Where It Matters

Billboard Advertising
in the UK.

Reach Local, Regional and National Audiences with High-Impact Billboard Advertising Across the UK

Why Advertise
in the UK?

The UK is one of the world’s most competitive and dynamic advertising markets—home to a consumer base that’s digitally engaged, brand-aware, and on the move. At Northern Media, we help businesses of all sizes reach new customers with strategic, high-visibility billboard campaigns across cities, motorways, and commuter routes nationwide.

Here’s why more brands are choosing billboard advertising in the UK:

Massive consumer exposure

UK adults spend over three hours per day out-of-home, with 98% of the population exposed to out-of-home advertising every week.

Strong ad market performance

The UK’s total advertising spend is expected to reach £36.3 billion in 2024, making it the largest advertising market in Europe.

OOH remains trusted and effective

UK advertisers invested more than £1.2 billion in out-of-home (OOH) media in 2023—testament to the format’s power in driving brand awareness and action.

Digital OOH continues to grow

60% of total OOH spend in the UK is now digital, with thousands of large-format digital screens across high-traffic city zones, retail centres, and transport hubs.

Out-of-home drives real-world action

Studies show that 83% of UK consumers recall seeing OOH ads, and more than 40% have taken action after seeing one—such as searching online or making a purchase.

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What we Offer in the UK

With years of experience delivering campaigns for local businesses and national brands, Northern Media takes care of everything—from strategy and site selection to booking and campaign management.

We provide:

Traditional and digital billboards across the UK’s most high-traffic areas

Local and national targeting for businesses of all sizes

Campaign planning, creative support and performance insight

Fast booking, transparent pricing and flexible formats

Friendly, expert support from our UK-based team

Whether you need to advertise in one town or across the country, we’ll help you build a campaign that delivers results.

Where We Operate

At Northern Media, we cover the whole of the UK—from busy high streets and major roadways to key commuter corridors and growing regional hubs.

We operate in all major cities including London, Manchester, Birmingham, Glasgow, Leeds, Liverpool, Bristol, Sheffield, Newcastle, and beyond.

Our network also extends to suburban towns, rural routes, airports, shopping centres, and motorway service areas, ensuring you can connect with the right people—wherever they are.

Whether your audience is in a single postcode or across the entire UK, we’ll find the ideal locations to get your message seen by the people who matter.

Need to go further?

We also operate dedicated teams in France and Germany, giving you the ability to scale your campaign across Europe with local market knowledge and full support.

France Billboard Advertising

Germany Bill Board Advertising

Northern Media made the whole process easy from start to finish. Our billboard campaign went live within days and the response was fantastic—we saw a real increase in local enquiries.

Sarah Thompson, Marketing Manager

Professional, efficient, and really helpful throughout. We advertised across three UK cities and the exposure has been brilliant. I would definitely recommend Northern Media.

James Patel, Director